11. Ron & Bill: “It”
Quite comfortably the worst Motown single thus far, though it would be challenged handily for that crown later on, this is a blot on the copybook of everyone concerned. (1)
Quite comfortably the worst Motown single thus far, though it would be challenged handily for that crown later on, this is a blot on the copybook of everyone concerned. (1)
Really just a continuation of the extended Funk Brothers instrumental semi-jam which made up the A-side Snake Walk (Part 1), this is more of the same; again, it’s hard not to start bobbing around and dancing to this stuff, so you may not want to play this if it’s possible someone will walk in on you and (for argument’s sake) see you dancing like an uncoordinated idiot. For instance. (8)
This is for all intents and purposes a Funk Brothers single, albeit recorded under a silly name. It’s also entirely splendid. (8)
A better song than Solid Sender, a solid (ha!) chunk of doo-wop balladry made considerably more interesting by whoever the (uncredited) vibes player is, but it’s still not much to write home about. (4)
An R&B record written specifically not to offend religious relatives? Nothing can go wrong with that idea! (3)
Three singles, three B-sides which might, all told, be better than the plug sides. Hmmm. (6)
The most energetic Motown single up to that point, it has a liveliness not found in the label’s previous sides which makes up for the lack of imagination on show here. (5)
The whole thing is probably a better all-round record than the A-side, although it’s less charming and Eddie’s given less to do. (5)
Not one of Gordy’s classic songs, then, but it has a nice enough tune, and the vocal performance is excellent – and more than enough to carry it through. (5)
A slower, more contemplative number than its Historically Significant A-side Come To Me, this is much less energetic and done in a more straightforward and familiar doo-wop setting, but it’s also – for my money – a considerably better song. (6)
People will always want to seek it out, but the reason for that is because of its historic value, rather than its musical merits. A decent enough start, but there was considerably better to come, even in that shaky, uncertain first year. (5)